Privacy Policy

Last Modified: July 17, 2024

At 55BMW (“we,” “our,” or “us”), safeguarding your information is our priority. This Data Protection Pledge outlines how we handle your data when you interact with our offerings (“Services”). This encompasses all engagements via our website, mobile apps, or other channels.

Questions? This document aims to clarify our data practices and your associated rights. If our approach doesn’t meet your expectations, we advise against using our Services. For any inquiries, reach out to us at [email protected].

Key Aspects Overview

Here’s a quick snapshot of our Data Protection Pledge. Detailed information is available in the subsequent sections.

  • What data do we collect? We gather information based on your interactions with our Services, your preferences, and the features you utilize.
  • Do we handle sensitive information? We do not process any data classified as sensitive.
  • How do we employ your information? We use your data to deliver and enhance our Services, communicate with you, ensure security, prevent misuse, and meet legal obligations. Additional uses may occur with your explicit consent.
  • When and with whom do we share your information? We may disclose your data to specific third parties under certain circumstances.
  • What are your data protection rights? Your geographical location may grant you specific rights concerning your personal data.
  • How can you exercise your data protection rights? The most straightforward method is to submit a data inquiry or contact us directly. We’ll address all requests in accordance with applicable privacy laws.
Key Aspects Overview
Key Aspects Overview

1. Data We Collect

Information You Provide

In brief: We gather details you voluntarily share when registering, showing interest in our Services, participating in our activities, or contacting us.

Sensitive data: We do not handle any information deemed sensitive.

We rely on you to provide accurate information and notify us of any changes.

Automatically Gathered Data

In brief: We automatically collect certain technical information when you visit our digital platforms.

When you access our Services, we automatically gather some data. While this doesn’t directly identify you, it may include usage patterns, device specifics, and technical details. We primarily use this for security and analysis.

Like many organizations, we employ cookies and similar technologies.

2. How We Utilize Your Information

In brief: Your data helps us provide and improve our Services, stay in touch with you, maintain security, prevent fraud, and comply with laws. With your permission, we might use your information for other purposes.

The specific ways we handle your data depend on how you interact with our Services.

3. Sharing Your Data

In brief: We may share information under specific conditions and with certain third parties.

Situations where we might disclose your data include:

  • Corporate Changes: During mergers, acquisitions, or asset transfers.
  • Affiliated Entities: With our related organizations for business purposes, adhering to this Data Protection Pledge. This includes our parent company and joint ventures.
  • Business Partners: With our collaborators to offer specific services or promotions.

4. Digital Tracking Tools

In brief: We may use cookies and similar technologies to collect and store your data.

Our use of digital tracking tools helps us access or save your information. For a comprehensive understanding, please review our Tracking Technologies Policy.

5. Social Media Authentication

In brief: If you choose to log in via a social media account, we may access certain data from that platform.

Our Services support social media logins. When you opt for this, we receive specific profile information from the provider. This may include your name, email, friend list, and profile image, along with other publicly available details.

6. International Data Movement

In brief: Your information may be transferred to, stored in, and processed in countries other than your own.

Our data facilities may be in various countries. If you’re using our Services from elsewhere, be aware that your data may be transferred to, stored in, and processed by us and third parties in these locations.

7. Data Retention Approach

In brief: We keep your information only as long as necessary for the purposes outlined here, unless legally required to retain it longer.

When we no longer need your data, we’ll either delete it or make it anonymous if deletion isn’t feasible.

8. Safeguarding Young Users’ Privacy

In brief: We do not knowingly collect data from individuals under 18.

Safeguarding Young Users' Privacy
Safeguarding Young Users’ Privacy

Our Services are designed for users 18 and older. If you’re younger than 18, please refrain from using our Services. If we discover we’ve inadvertently collected data from a minor, we’ll deactivate the account and remove the information.

9. Your Data Protection Rights

In brief: You can view, modify, or close your account at any time.

Withdrawing consent: If you’ve previously agreed to certain data processing, you can revoke this permission anytime by contacting us.

10. Do-Not-Track Preferences

Most web browsers offer a Do-Not-Track option that you can enable to indicate your preference not to have your online activities monitored. Currently, we’re unable to respond to these signals. If an industry standard emerges that we must follow, we’ll update this Data Protection Pledge accordingly.

11. Updates to Our Pledge

In brief: We may revise this pledge as needed to align with relevant laws and regulations.

We may update this Data Protection Pledge from time to time. The latest revision date is always displayed at the top of this document. We may also notify you of updates by posting a notice or sending an alert. We recommend reviewing this pledge regularly to stay informed of any changes.

12. Contacting Us About Privacy

If you have any questions or feedback about this pledge, you can email us at [email protected] or reach out through our digital channels:

  • Facebook: [FB link]
  • Instagram: [IG link]
  • Twitter: [Twitter link]
  • YouTube: [YouTube link]

13. Managing Your Personal Information

Based on your location, you may be entitled to request access to, correction of, or deletion of your personal data. To initiate this process, please submit a data subject inquiry or get in touch with us directly.

Managing Your Personal Information
Managing Your Personal Information